Article Category: Promotions

How to stand out from your competition with Google My Business? The best advocate for your company's performance and distinction is your client base. Your customers are the primary beneficiaries of your product or service, allowing them to dictate the expansion, stagnation or regression of your business. Consumers provide trust, loyalty and satisfaction. As a result, they have a direct impact on convincing someone else to adopt a new product, service or lifestyle. I encourage you to ask yourself these two simple questions: What do my clients think of what I offer them? Is it mutually beneficial? If so, how …

What is SEA? Search Engine Advertising or SEA is an internet marketing term referring to an advertising method used with search engines such as Google. This type of marketing generates advertising links on search engines. SEA referencing is temporary, therefore, when ad campaigns are terminated, they no longer attract attention on search engines. Optimizing your natural referencing through Search Engine Optimization (SEO) is necessary if you want to maintain a constant web presence. Web advertising platforms like Google Adwords require users to add specific keywords to synchronize results with your company's website. Some ads must be written according to the …

The landing page is essential for your SEO presence and acquisition strategy as it allows you to get users to perform actions on your site. Unfortunately, many companies tend to neglect their landing page-not exploiting their full potential. The misconception that company homepages are most important can have devastating effects on overall performance. Internet users access websites from different pages, depending on their search. Landing pages should not be overlooked if you want to expand traffic to your website and acquire more customers. Today, we will explore how to create the perfect landing page for your SEO strategy. What is …

Did you know that new strategies for small and medium-size businesses will be launched on November, 23rd and 24th? CyberPublicity will be there! Last year, we were your on-site experts. This year, we will be returning to advise you on the digital strategies available to grow your business. What is SMB strategy event? SMB Strategies will once again be taking place at Palais des Congrès de Montréal in November. This initiative is aimed at helping business owners learn strategies, exchange information, and network with industry experts. This is SMB Strategies' fifth edition and will offer more than 100 conferences. Featured themes and conference topics …

Have you heard of Stratégies PME? It's THE SMB event of the year! This event which takes place November 25th and 26th, offers Quebec businesses access to more than 90 conferences and the potential to meet more than 200 marketing experts! CyberPublicity will be there to meet you and as guest speakers. Come see us! Our participation For the second year in a row, CyberPublicity Web Marketing experts will discuss several topics, including : How to generate more revenue via the internet in 2016 ? Do you have any topics you want to discuss? Last year, we discussed optimizing one's search …

Discover our blog on web news! Today we launch our blog, a digital platform that will provide information based on our experience and expert opinion. Welcome to our world! At CyberPublicity we want to share quality content with one clear mission ; help our customers learn about web marketing in simple, reader-friendly terms ! We know that there are a variety of websites and blogs that have marketing information. However, it tends to be catered toward industry insiders. It's not easy to go through all that jargon as an entrepreneur or business owner. Our blog will focus on sharing articles …