Hobbies & Passions
Animal Lovers
Hobbies & Passions
- Fashion Enthusiasts
- Green Lifestyle Enthusiasts
- Cooking Enthusiasts
- Automobile Enthusiasts
- Luxury Vehicle Enthusiasts
- Animal Lovers
- Fast Food Lovers
- Handymen
- Beauty Experts
- Culinary Arts Enthusiasts
- Nightlife Enthusiasts
- Political Enthusiasts
- Avid Investors
- Interior Decor Enthusiasts
- Aspiring Chefs
- Quick Recipes
- Photo Enthusiasts
- Parenting Tips
- Techies
Active Lifestyle
- Outdoor Enthusiasts
- Beach Enthusiasts
- Thrill-Seekers
- Sports Enthusiasts
- Health & Fitness Enthusiasts
- Travel Enthusiasts
- Winter Sports
- Family Vacations
- World Travelers
Arts & Entertainment
- Cinema Enthusiasts
- Video Game Enthusiasts
- Compulsive Video Gamers
- Casual and Social Games
- TV Enthusiasts
- Music Enthusiasts
- Arts & Theater Enthusiasts
Consumer Habits
Animal lovers consider their pets as family members. They're always interacting with their pets, taking care of them and searching for animal products. These pet owners purchase a variety of articles, including: toys, treats, high-end shampoos, pet beds, pet homes, cages, bowls, leashes, collars, litters and clothes. Animal lovers often subscribe to magazines, buy calendars and other home accessories featuring their favorite animals. Their purchases often include cleaning products and tools for waste disposal specific to their pets.
Offline Media
TV/Cable: Animal-based networks, programs featuring domestic animals.
Printed: Dog magazines, information on animal care.
Advertiser examples
- Consumer packaged goods (food, snacks, personal hygiene)