Hobbies & Passions
Active Lifestyle
Arts & Entertainment
Consumer Habits
Beauty experts are people who spend their disposable income on beauty products and cosmetics. They know the pros and cons of different cosmetics and are loyal to particular brands. They often watch makeup and skincare tutorials and give their feedback as users. They can be found online learning about different beauty products, reading tips and tricks on how-to makeup, hair styles, etc.
TV/Cable: Networks dedicated to style and beauty, programs for women.
Printed: Beauty magazines.